Google Ads

Demand Generation

Google Ads tapped Media.Monks to connect with business decision makers to consider and be curious about incorporating Google Ads into their marketing strategy.

Following the success of the 2022 Demand Gen campaign, we were brought back in 2023 (with a doubled budget) to optimize the creative for two additional ad campaigns, one that featured new ad products, and the other a direct response campaign.

For these campaigns, I crafted copy for HTML static ads, and developed concepts and wrote scripts for video and social GIFs.